What is the difference between B2B and B2C fulfilment?

Breathtaking design for home living.

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Breathtaking design for home living.

What’s the difference between B2B and B2C

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Breathtaking design for home living.

The 3PL that delivers on time, every time

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We’re not just another order fulfilment company. We’re the industry leader that delivers the highest quality B2B and B2C services to supercharge your business. If you’re looking to scale your business with world-class services, we’re here for you

B2B and B2C Fulfilment; What is it?

TikTok; The future of social commerce is at your fingertips…

If you’ve come across this page, chances are you are just starting out your B2B/B2C journey.

In short, B2B fulfilment is an abbreviation for ‘Business to Business’, while B2C is an abbreviation for ‘Business to Consumer’, although this is also sometimes called DTC or D2C (Direct to Consumer)

Both terms are commonly used across many sectors and markets, such as things like eCommerce, retail, service based industries, etc.

However we will be discussing B2B and B2C in the context of eCommerce and retail.

Exploring the B2B and B2C industry

The B2B market in the UK is huge for eCommerce businesses, especially since there are over 580,000 eCommerce businesses currently.

In 2021 was valued at $371 bn (USD) in 2021, and is projected to reach a whopping $2364 bn (USD) by 2030, with a projected CAGR of 22.9%.

Meanwhile, the B2C market currently amounts to an impressive $312.4 bn (USD), with a projected growth rate of 6.73% between 2023-2027, taking the market to an impressive value of $405.5 bn (USD)

These figures demonstrate the abundance of opportunity available to both well established and new eCommerce businesses in the UK…

What is Kitting and Assembly?

Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.

Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.

B2B vs B2C…

TikTok; The future of social commerce is at your fingertips…

In the context of eCommerce, B2B and B2C are similar in the sense that both involve a process whereby a business is selling product to a business (such as a retailer) or customer, but they are fundamentally different.

B2C is simple.

After a customer places their order, the order is then shipped directly to the customer and journey then ends there. However, B2B involves the process of shipping your products in bulk to another business (such as a retailer), where they will then sell your products in their store and take a portion of the money generated via in-store sales. So, with B2B the journey doesn’t just end once the products are shipped, since they have a chance to be purchased by customers in-store rather than just online through your eCommerce store/website.

Exploring B2C In Detail…

Compared to B2B, B2C is pretty easy to get a grasp on. The sale journey is much shorter. Transactions and sales are much simpler in B2C since you don’t need to consider things like profit margins with the retailer, or the cost involved to actually ship and sell your products in bulk with the retailer.

Integrations are much easier to set up and handle, and things such as negotiations are not required during the B2C process.

With that being said, B2C comes with its own set of challenges. Lets explore this below…

 

What is Kitting and Assembly?

Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.

Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.

An Overview of B2C Challenges…

TikTok; The future of social commerce is at your fingertips…

If you just do B2B, your customer base is likely to be a lot smaller than a B2C customer base. So, when you have a vast B2C customer base, you will have a lot more addresses to ship to, compared to B2B.

Not only this, but having a vast B2C customer base means there are many different areas you need to take into consideration when it comes to customer appeal. The fulfilment side of B2C also has challenges too.

It can be quite costly to ship to a wide range of customers, regardless of whether or not you are shipping domestically or internationally (which is of course even more expensive!)

B2C companies tend to have more SKUs required for storage and distribution, as well as customer enquiries, returns, etc. So, while B2C is much simpler, it does hold its own challenges.

Exploring the different types of B2B…

TikTok; The future of social commerce is at your fingertips…

B2B is divided into 3 different types, already highlighting the complexity of B2B. However, that doesn’t mean its something to avoid because B2B offers an abundance of opportunity for eCommerce brands looking to enter the physical market while also benefiting from the online market. Lets explore the different types of B2B…

Homeware; Exploring the growing market…

B2B and B2C; What is it?

If you’ve come across this page, chances are you are just starting out your B2B/B2C journey.

In short, B2B fulfilment is an abbreviation for ‘Business to Business’, while B2C is an abbreviation for ‘Business to Consumer’, although this is also sometimes called DTC (Direct to Consumer)

Both terms are commonly used across many sectors and markets, such as things like eCommerce, retail, service based industries, etc.

However we will be discussing B2B and B2C in the context of eCommerce and retail.

Homeware; Exploring the growing market…

Exploring the B2B and B2C Industry

The B2B market in the UK is huge for eCommerce businesses, especially since there are over 580,000 eCommerce businesses currently.

In 2021 was valued at $371 bn (USD) in 2021, and is projected to reach a whopping $2364 bn (USD) by 2030, with a projected CAGR of 22.9%.

Meanwhile, the B2C market currently amounts to an impressive $312.4 bn (USD), with a projected growth rate of 6.73% between 2023-2027, taking the market to an impressive value of $405.5 bn (USD)

These figures demonstrate the abundance of opportunity available to both well established and new eCommerce businesses in the UK…

Homeware; Exploring the growing market…

B2B vs B2C…

In the context of eCommerce, B2B and B2C are similar in the sense that both involve a process whereby a business is selling product to a business (such as a retailer) or customer, but they are fundamentally different.

B2C is simple.

After a customer places their order, the order is then shipped directly to the customer and journey then ends there. However, B2B involves the process of shipping your products in bulk to another business (such as a retailer), where they will then sell your products in their store and take a portion of the money generated via in-store sales. So, with B2B the journey doesn’t just end once the products are shipped, since they have a chance to be purchased by customers in-store rather than just online through your eCommerce store/website.

Homeware; Exploring the growing market…

Exploring B2C in Detail…

Compared to B2B, B2C is pretty easy to get a grasp on. The sale journey is much shorter. Transactions and sales are much simpler in B2C since you don’t need to consider things like profit margins with the retailer, or the cost involved to actually ship and sell your products in bulk with the retailer.

Integrations are much easier to set up and handle, and things such as negotiations are not required during the B2C process.

With that being said, B2C comes with its own set of challenges. Lets explore this below…

Homeware; Exploring the growing market…

An Overview of B2C Challenges…

If you just do B2B, your customer base is likely to be a lot smaller than a B2C customer base. So, when you have a vast B2C customer base, you will have a lot more addresses to ship to, compared to B2B.

Not only this, but having a vast B2C customer base means there are many different areas you need to take into consideration when it comes to customer appeal. The fulfilment side of B2C also has challenges too.

It can be quite costly to ship to a wide range of customers, regardless of whether or not you are shipping domestically or internationally (which is of course even more expensive!)

B2C companies tend to have more SKUs required for storage and distribution, as well as customer enquiries, returns, etc. So, while B2C is much simpler, it does hold its own challenges.

Homeware; Exploring the growing market…

The Different Types of B2B…

B2B is divided into 3 different types, already highlighting the complexity of B2B. However, that doesn’t mean its something to avoid because B2B offers an abundance of opportunity for eCommerce brands looking to enter the physical market while also benefiting from the online market. Lets explore the different types of B2B…

B2B Wholesale…

In this context, B2B wholesale refers to the process involved in bulk purchasing products which are then sold on by the eCommerce brand.

The eCommerce brand will usually place their order via the wholesalers online website, and the products will be shipped directly to the brands facility (whether that’s a house, and office, storage unit, warehouse, etc.)

When working with a wholesaler, products purchased in bulk are usually sold at a reduced price, but you also have the opportunity to negotiate costs further which will obviously lower the overall cost, but it can also help in increasing your profit margins.

Wholesalers can also sometimes help with the logistics and fulfilment side of things too, but this is completely dependent on the wholesaler.

B2B Manufacturing…

B2B Manufacturing is pretty similar to B2B wholesale in the sense that the wholesaler acts as the supplier, which is what a B2B manufacturer acts as.

B2B manufacturing involves the process of selling newly made products directly to another business – such as your eCommerce business. Similarly to B2B wholesalers, B2B manufacturers sell their products in bulk to the other business.

Manufacturers work with a wide range of companies, because unfortunately not every single product can be made by the seller themselves. A huge chunk of businesses typically tend to outsource their manufacturing since they have the equipment and experience required to successfully make whatever it is that the brand desires, while keeping the cost down.

B2B2C Ecommerce

Seems like a mouthful, huh?

B2B2C eCommerce is an abbreviation for Business to Business to Consumer. This process involves partnering with another business (B2B) to reach your end customer by having them distribute your products in their store. However, this can sometimes be done online as third party selling)

An example would be the brand ASOS, for example. Although they have their own clothing line on their website, they also have a wide range of other brands on there too. This allows customers to choose from/order from a variety of brands from one singular place without needing to place multiple orders across different sites while also avoiding separate delivery charges.

Nearly every retailer you come across is involved in B2B2C, from supermarkets to clothing stores to book merchants, they’re all involved as it proves to be hugely beneficial for both the retailer and the other business involved in the partnership.

Benefits for the eCommerce brand can include things like; increased sales, increased brand awareness, and an overall improvement in distribution and logistics.

Meanwhile for the retailer, benefits can include; increased in-store traffic through brand awareness of the eCommerce brand, and increase in profit as a result of the cost involved to sell and distribute the partners product.

B2B Wholesale…

In this context, B2B wholesale refers to the process involved in bulk purchasing products which are then sold on by the eCommerce brand.

The eCommerce brand will usually place their order via the wholesalers online website, and the products will be shipped directly to the brands facility (whether that’s a house, and office, storage unit, warehouse, etc.)

When working with a wholesaler, products purchased in bulk are usually sold at a reduced price, but you also have the opportunity to negotiate costs further which will obviously lower the overall cost, but it can also help in increasing your profit margins.

Wholesalers can also sometimes help with the logistics and fulfilment side of things too, but this is completely dependent on the wholesaler.

B2B Manufacturing…

B2B Manufacturing is pretty similar to B2B wholesale in the sense that the wholesaler acts as the supplier, which is what a B2B manufacturer acts as.

B2B manufacturing involves the process of selling newly made products directly to another business – such as your eCommerce business. Similarly to B2B wholesalers, B2B manufacturers sell their products in bulk to the other business.

Manufacturers work with a wide range of companies, because unfortunately not every single product can be made by the seller themselves. A huge chunk of businesses typically tend to outsource their manufacturing since they have the equipment and experience required to successfully make whatever it is that the brand desires, while keeping the cost down.

B2B2C Ecommerce

Seems like a mouthful, huh?

B2B2C eCommerce is an abbreviation for Business to Business to Consumer. This process involves partnering with another business (B2B) to reach your end customer by having them distribute your products in their store. However, this can sometimes be done online as third party selling)

An example would be the brand ASOS, for example. Although they have their own clothing line on their website, they also have a wide range of other brands on there too. This allows customers to choose from/order from a variety of brands from one singular place without needing to place multiple orders across different sites while also avoiding separate delivery charges.

Nearly every retailer you come across is involved in B2B2C, from supermarkets to clothing stores to book merchants, they’re all involved as it proves to be hugely beneficial for both the retailer and the other business involved in the partnership.

Benefits for the eCommerce brand can include things like; increased sales, increased brand awareness, and an overall improvement in distribution and logistics.

Meanwhile for the retailer, benefits can include; increased in-store traffic through brand awareness of the eCommerce brand, and increase in profit as a result of the cost involved to sell and distribute the partners product.

Homeware; Exploring the growing market…

Your Path to B2B Success…

Navigating the world of B2B commerce is easy once you understand your customers, how to expand your online presence, and how to make your overall customer experience smooth, easy, and unforgettable. Lets explore some things you can do to ensure your B2B journey is a successful one…

Your Path To B2B Success…

Tips for building a successful TikTok Shop…

Navigating the world of B2B commerce is easy once you understand your customers, how to expand your online presence, and how to make your overall customer experience smooth, easy, and unforgettable. Lets explore some things you can do to ensure your B2B journey is a successful one…

Research.

In this case, your customers are going to be other businesses. It is essential that you research the potential businesses you wish to partner with, ensuring they are going to be the right decision for both of you.

Every business has needs and goals, so its best to fully understand the needs, wants and goals of your potential partners to ensure they properly align with your business needs, wants, and goals.

You also want to ensure that their store or website is the right fit for your products.

You wouldn’t want to partner with a business that specialises in vitamins and supplements when you are a clothing brand. Similarly, you wouldn’t want to partner with a business where majority of their shoppers are elderly, but you sell baby products for expecting mothers. So always conduct thorough research.

Build a strong online prescence.

If you’re an eCommerce brand and you’re looking to sell and distribute your products via another business, a strong online presence is beneficial to both of you. Making customers aware of your brand, and where they can purchase your products will help drive sales and attract attention/traffic to their in/online store.

Not only this. but the businesses you’re looking to partner with will spend a significant amount of money with you, but if you’re not generating sales via their stores then it becomes almost pointless. You should constantly invest money into digital marketing, which includes your; SEO, ads, social media, website, campaigns, etc as this can really help boost sales and brand awareness.

Transparency is key.

Transparency is very important as it helps to avoid costly confusions, misunderstandings and disappointments. You’ll never build solid relationships if you are purposely misleading other companies or omitting the full truth. Not only this, but not being truthful, transparent, and fair could result in negative word of mouth and an overall bad business reputation which can deter any other businesses from forming a partnership with you, which is the last thing you want!

Building Strong Relationships.

Building strong relationships with your customers is absolutely essential. You should have a team of people who are fully dedicated to engaging with existing customers, engaging with potential prospects, and general networking with others in your industry.

When it comes to building relationships in business, you will generally find that good, solid relationships have a better chance at being formed in person. However, the beauty of the digital world means that you can kickstart the introduction and relationship online, with people from all over the world.

 

Research.

In this case, your customers are going to be other businesses. It is essential that you research the potential businesses you wish to partner with, ensuring they are going to be the right decision for both of you.

Every business has needs and goals, so its best to fully understand the needs, wants and goals of your potential partners to ensure they properly align with your business needs, wants, and goals.

You also want to ensure that their store or website is the right fit for your products.

You wouldn’t want to partner with a business that specialises in vitamins and supplements when you are a clothing brand. Similarly, you wouldn’t want to partner with a business where majority of their shoppers are elderly, but you sell baby products for expecting mothers. So always conduct thorough research.

Build a strong online prescence.

If you’re an eCommerce brand and you’re looking to sell and distribute your products via another business, a strong online presence is beneficial to both of you. Making customers aware of your brand, and where they can purchase your products will help drive sales and attract attention/traffic to their in/online store.

Not only this. but the businesses you’re looking to partner with will spend a significant amount of money with you, but if you’re not generating sales via their stores then it becomes almost pointless. You should constantly invest money into digital marketing, which includes your; SEO, ads, social media, website, campaigns, etc as this can really help boost sales and brand awareness.

Transparency is key.

Transparency is very important as it helps to avoid costly confusions, misunderstandings and disappointments. You’ll never build solid relationships if you are purposely misleading other companies or omitting the full truth. Not only this, but not being truthful, transparent, and fair could result in negative word of mouth and an overall bad business reputation which can deter any other businesses from forming a partnership with you, which is the last thing you want!

Building Strong Relationships.

Building strong relationships with your customers is absolutely essential. You should have a team of people who are fully dedicated to engaging with existing customers, engaging with potential prospects, and general networking with others in your industry.

When it comes to building relationships in business, you will generally find that good, solid relationships have a better chance at being formed in person. However, the beauty of the digital world means that you can kickstart the introduction and relationship online, with people from all over the world.

 

Homeware; Exploring the growing market…

Successful B2B and B2C Fulfilment with TSP…

Handling B2B and B2C fulfilment comes with their own set of challenges, but we’re here to help.

At TSP, we have over 20 years if experience in B2B and B2C fulfilment. We work with a variety of customers from a range of different sectors, all with a variety of needs and requirements that we are able to handle with ease.

For B2B fulfilment, we have already formed strong relationships with a number of retailers, allowing our customers to leverage and benefit from those relationships.

Explore our full range of fulfilment services below…

Succesful B2B and B2C Fulfilment with TSP…

Handling B2B and B2C fulfilment comes with their own set of challenges, but we’re here to help.

At TSP, we have over 20 years if experience in B2B and B2C fulfilment. We work with a variety of customers from a range of different sectors, all with a variety of needs and requirements that we are able to handle with ease.

For B2B fulfilment, we have already formed strong relationships with a number of retailers, allowing our customers to leverage and benefit from those relationships.

Explore our full range of fulfilment services below…

What is Kitting and Assembly?

Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.

Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.

80+ Global Fulfilment Centres

 

We integrate with over 150 platforms

 

18M Sq Ft of Global Warehouse Space

 

Storage, Pick and pack

At TSP we handle everything, starting with the storage, picking, and packing of your products.

We serve a range of markets so we have experience storing, picking, and packing a variety of different products, so we’ve got you covered regardless of what you sell.

Outsourcing your pick and pack with us will help free up your time, while also improving the entire process due to our highly experienced team of staff.

B2B and B2C Fulfilment

Regardless of whether you just do B2C or B2B, or a mixture of both, our team have the knowledge and resources required to successfully get your orders picked, packed, and shipped to your customer or chosen retailer.

While we handle your B2B and B2C fulfilment, you can focus on putting more time and money back into other areas of your business, such as your sales, marketing, and product development.

Shipping and logistics

After we pick and pack your orders, we ship them too.

We ensure you get better deals on shipping and packaging by letting you leverage our buying power, meaning you can save money and put it back into growing your business.

We also partner with a range of couriers, ensuring the needs of your business are being met through a diverse choice in reliable couriers.

Amazon FBM, FBA, SFP…

We are your one stop solution for all Amazon seller services, including FBA, FBM and SFP. With over 20 years of industry experience you can be assured that we are fully equipped to support you..

So regardless of what Amazon service you’re using, or if its a mix of all 3, we’ve got you covered. Check out our Amazon page for more information regarding our Amazon fulfilment services.

Inventory Management

Our cloud-based inventory management system, Mintsoft is easy to navigate and provides you with real time updates so you can always make informed decisions about your stock.

Returns Management

Returns are inevitable when it comes to your eCommerce business, but managing them correctly is a critical aspect on 3PL services. Here at TSP, we will handle the entire process from start to finish, helping you to main a high level of customer satisfaction.

Carbon Neutral Fulfilment

Are you a sustainable business? Looking to become more sustainable? Working with us means you can do your bit for the planet too, since we are a certified carbon neutral 3PL company.

Kitting, Bundling, and Assembly

Do you sell custom bundles or kits? We’ve got you covered. Our team is trained in kitting and bundle building, so you can be assured your customers will receive their orders in an accurate, timely manner.

Global Fulfilment

Do you require international shipping, or are you looking to expand into global markets? We’ve got you covered with our extensive network of couriers and global warehouses.

Explore our global fulfilment solutions page to see how we can help you dominate the global market, right from the heart of Newcastle.

Customs Bonded Warehouse

Here at TSP we are one of the very few Newcastle based order fulfilment companies with a dry bonded warehouse license.

Our network of freight forwarders means you can easily utilise the power of cross-border selling, allowing you to boost sales and drive growth.

Storage, Pick and pack

At TSP we handle everything, starting with the storage, picking, and packing of your products.

We serve a range of markets so we have experience storing, picking, and packing a variety of different products, so we’ve got you covered regardless of what you sell.

Outsourcing your pick and pack with us will help free up your time, while also improving the entire process due to our highly experienced team of staff.

B2B and B2C Fulfilment

Regardless of whether you just do B2C or B2B, or a mixture of both, our team have the knowledge and resources required to successfully get your orders picked, packed, and shipped to your customer or chosen retailer.

While we handle your B2B and B2C fulfilment, you can focus on putting more time and money back into other areas of your business, such as your sales, marketing, and product development.

Shipping and logistics

After we pick and pack your orders, we ship them too.

We ensure you get better deals on shipping and packaging by letting you leverage our buying power, meaning you can save money and put it back into growing your business.

We also partner with a range of couriers, ensuring the needs of your business are being met through a diverse choice in reliable couriers.

Amazon FBM, FBA, SFP…

We are your one stop solution for all Amazon seller services, including FBA, FBM and SFP. With over 20 years of industry experience you can be assured that we are fully equipped to support you..

So regardless of what Amazon service you’re using, or if its a mix of all 3, we’ve got you covered. Check out our Amazon page for more information regarding our Amazon fulfilment services.

Inventory Management

Our cloud-based inventory management system, Mintsoft is easy to navigate and provides you with real time updates so you can always make informed decisions about your stock.

Returns Management

Returns are inevitable when it comes to your eCommerce business, but managing them correctly is a critical aspect on 3PL services. Here at TSP, we will handle the entire process from start to finish, helping you to main a high level of customer satisfaction.

Carbon Neutral Fulfilment

Are you a sustainable business? Looking to become more sustainable? Working with us means you can do your bit for the planet too, since we are a certified carbon neutral 3PL company.

Kitting, Bundling, and Assembly

Do you sell custom bundles or kits? We’ve got you covered. Our team is trained in kitting and bundle building, so you can be assured your customers will receive their orders in an accurate, timely manner.

Global Fulfilment

Do you require international shipping, or are you looking to expand into global markets? We’ve got you covered with our extensive network of couriers and global warehouses.

Explore our global fulfilment solutions page to see how we can help you dominate the global market, right from the heart of Newcastle.

Customs Bonded Warehouse

Here at TSP we are one of the very few Newcastle based order fulfilment companies with a dry bonded warehouse license.

Our network of freight forwarders means you can easily utilise the power of cross-border selling, allowing you to boost sales and drive growth.

Collate your product details and connect your stores / market places

Link you into our preferred courier network

Take delivery of your stock, go live!



Collate your product details and connect your stores & marketplaces.



Link you into our preferred courier network.

Take delivery of your stock, go live!