Peak Season 2023…
Peak Season 2023; Preparing for success…
We are now quickly approaching the 2023 peak season, meaning its time to start preparing to ensure you make the most out of it.
Peak season is the most important time of year for eCommerce businesses, but knowing where to start can feel overwhelming since there are a lot of different things to take into consideration.
Ready to make the most out of peak? Lets dive in…
Homeware; Exploring the growing market…
Peak Season 2023
We are now quickly approaching the 2023 peak season, meaning its time to start preparing to ensure you make the most out of it.
Peak season is the most important time of year for eCommerce businesses, but knowing where to start can feel overwhelming since there are a lot of different things to take into consideration.
Ready to make the most out of peak? Lets dive in…
Homeware; Exploring the growing market…
Key Dates for Peak Season
Besides Black Friday and Christmas, there are many other dates that you should be making a note of too…
So without further ado, lets explore the dates you should be making the most out of during this Peak season…
Key Dates for Peak Season…
Besides Black Friday and Christmas, there are many other dates that you should be making a note of too…
So without further ado, lets explore the dates you should be making the most out of during this Peak season…
What is Kitting and Assembly?
Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.
Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.
Homeware; Exploring the growing market…
Tips for Peak Season…
Lets explore some tips and tricks for peak season. Although its not an extensive or complicated list, making sure you check these things off gives you the best chance at making the most of Peak. Lets dive in…
Homeware; Exploring the growing market…
Make sure you have enough stock…
Peak will likely be one of, if not your busiest time of year, and its the same for your suppliers. With an increased demand, your lead time is likely to increase, meaning you are going to need to wait longer than usual for stock replenishment.
Not only this, but if you receive stock from overseas then you are likely to face delays in shipping time too.
Ensure you forecast your demand accurately by looking at historical data in order to avoid running out of stock during a key time. It may also be worth increasing the amount of safety stock you have as this gives you something to fall back on should you run out of stock.
Homeware; Exploring the growing market…
Plan your promotions ahead of time…
Don’t leave it till last minute to plan your promotions, it is crucial that you aim to get everything set up in your shopping channels ahead of time. Once peak season starts, you can simply just activate them
Look at what promotions competitors are running, or have ran in the past. What can you offer that is different? How can you offer value to your customers during Peak?
Homeware; Exploring the growing market…
Prepare to shift old stock…
Have slow moving stock?
Peak is the perfect time to incentivise customers to purchase your slow or old moving stock by offering discounts and bundles SKUs together.
It allows you to get rid of your slow moving stock while cutting down on both your short and long term storage costs – win win!
Homeware; Exploring the growing market…
Consider arranging extra storage space…
You may find that you need extra space for Peak season, especially if you plan to order more stock than usual then you will of course need some additional space for it.
While you might be tempted to avoid purchasing more space for stock, limiting the space you have limits the amount of products you can sell. Without proper planning you won’t be able to make the most out of peak!
Homeware; Exploring the growing market…
Optimise your website
As an eCommerce seller your website should always be up to par, and you should constantly update and review your site.
During Peak season you will see an increase in web traffic on your website, which is great. However, an influx of users can slow down your site, and impatient consumers may decide to click off and abandon their carts as it negatively impacts the user experience.
Make sure your website is up to speed, eliminate photos and videos that can cause your site to slow down and consider updating your hosting plan so it can handle an influx of traffic and purchases. Here are some other things to review;
User journey and navigation
Product Pages
Images
Reviews
Shipping and Returns Policy
Payment and checkout options
Shipping methods
Homeware; Exploring the growing market…
Plan your marketing campaign
Marketing is another area of your business that you certainly don’t want to overlook during this peak season.
As well as planning your promotions ahead of time, you should also plan your marketing campaigns ahead of time because that’s one less thing off your plate during the peak period. Lets explore some components that help create a solid marketing plan…
Tips and Tricks for Peak 2023
Tips For Peak Season 2023
Lets explore some tips and tricks for peak season. Although its not an extensive or complicated list, making sure you check these things off gives you the best chance at making the most of Peak. Lets dive in…
Make Sure You Have Enough Stock…
Peak will likely be one of, if not your busiest time of year, and its the same for your suppliers. With an increased demand, your lead time is likely to increase, meaning you are going to need to wait longer than usual for stock replenishment.
Not only this, but if you receive stock from overseas then you are likely to face delays in shipping time too.
Ensure you forecast your demand accurately by looking at historical data in order to avoid running out of stock during a key time. It may also be worth increasing the amount of safety stock you have as this gives you something to fall back on should you run out of stock.
What is Kitting and Assembly?
Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.
Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.
Plan Promotions Ahead of Time
Create your promotions ahead of time…
Don’t leave it till last minute to plan your promotions, it is crucial that you aim to get everything set up in your shopping channels ahead of time. Once peak season starts, you can simply just activate them
Look at what promotions competitors are running, or have ran in the past. What can you offer that is different? How can you offer value to your customers during Peak?
Prepare to shift old stock…
Have slow moving stock?
Peak is the perfect time to incentivise customers to purchase your slow or old moving stock by offering discounts and bundles SKUs together.
It allows you to get rid of your slow moving stock while cutting down on both your short and long term storage costs – win win!
What is Kitting and Assembly?
Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.
Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.
Consider Extra Storage Space…
Consider arranging additional space…
You may find that you need extra space for Peak season, especially if you plan to order more stock than usual then you will of course need some additional space for it.
While you might be tempted to avoid purchasing more space for stock, limiting the space you have limits the amount of products you can sell. Without proper planning you won’t be able to make the most out of peak!
Optimise your website
As an eCommerce seller your website should always be up to par, and you should constantly update and review your site.
During Peak season you will see an increase in web traffic on your website, which is great. However, an influx of users can slow down your site, and impatient consumers may decide to click off and abandon their carts as it negatively impacts the user experience.
Make sure your website is up to speed, eliminate photos and videos that can cause your site to slow down and consider updating your hosting plan so it can handle an influx of traffic and purchases. Here are some other things to review;
- User journey and navigation
- Product Pages
- Images
- Reviews
- Shipping and Returns Policy
- Payment and checkout options
- Shipping methods
What is Kitting and Assembly?
Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.
Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.
Plan your marketing campaign
Navigate Peak Season with TSP…
Marketing is another area of your business that you certainly don’t want to overlook during this peak season.
As well as planning your promotions ahead of time, you should also plan your marketing campaigns ahead of time because that’s one less thing off your plate during the peak period. Lets explore some components that help create a solid marketing plan…
Make sure you set realistic expectations
Last year, it was estimated that there were 580,000 eCommerce businesses in the UK, and this number is likely to have seen a drastic increase as the estimated market revenue for eCommerce is projected to reach £118.40bn in 2023. There is an annual projected growth rate of 5.61% between 2023-2027, taking the projected market value to £147.30bn in the next 3-4 years.
So, with that being said, Peak season is going to be extremely busy. Couriers and carriers will be flooded with shipments and packages meaning delays are likely to occur for some businesses. You may need to extend your delivery times during the course of peak. If customers get their order in the normal time frame then that’s great, but you can save yourself unhappy customers if they know that delays are to be excepted. Update your website and shipping policy to make customers aware.
Communication is always key.
What is Kitting and Assembly?
Kitting and assembly is a fulfilment service that is offered by most 3PL companies. It is a process that involves compiling, or assembling different parts and components together to create one final product, bundle, or kit. It is worth noting that this then becomes one singular SKU rather than multiple.
Kitting and assembly gives you the chance to offer customised bundles, kits, and products, meaning that you can drive more sales through discounts, promotions, etc.
Navigate Peak with TSP…
Navigate Peak Season with TSP…
At TSP, we are an award winning 3PL company with over 20 years of industry experience, specialising in B2B and Amazon Fulfilment, as well as B2C Fulfilment.
We use industry leading technology to help you accurately track your inventory levels, allowing you to make informed decisions regarding your business.
We have successfully navigated Peak Season for all of our clients over a dozen times, and we know just exactly what to do when it comes to handling demand.
Explore our full range of services below…
Homeware; Exploring the growing market…
Make sure you set realistic expectations
Last year, it was estimated that there were 580,000 eCommerce businesses in the UK, and this number is likely to have seen a drastic increase as the estimated market revenue for eCommerce is projected to reach £118.40bn in 2023. There is an annual projected growth rate of 5.61% between 2023-2027, taking the projected market value to £147.30bn in the next 3-4 years.
So, with that being said, Peak season is going to be extremely busy. Couriers and carriers will be flooded with shipments and packages meaning delays are likely to occur for some businesses. You may need to extend your delivery times during the course of peak. If customers get their order in the normal time frame then that’s great, but you can save yourself unhappy customers if they know that delays are to be excepted. Update your website and shipping policy to make customers aware.
Communication is always key.
Homeware; Exploring the growing market…
Navigate Peak with TSP…
At TSP, we are an award winning 3PL company with over 20 years of industry experience, specialising in B2B and Amazon Fulfilment, as well as B2C Fulfilment.
We use industry leading technology to help you accurately track your inventory levels, allowing you to make informed decisions regarding your business.
We have successfully navigated Peak Season for all of our clients over a dozen times, and we know just exactly what to do when it comes to handling demand.
Explore our full range of services below…
Our Range of Fulfilment Services
Our Range of Fulfilment Services
Collate your product details and connect your stores / market places
Link you into our preferred courier network
Take delivery of your stock, go live!
Collate your product details and connect your stores & marketplaces.
Link you into our preferred courier network.
Take delivery of your stock, go live!
